ThriveOn Changes its Name to GuideSpark
Reflects broad market for Web 2.0 training applications
LOS ALTOS, Calif. / Nov. 10, 2009 – ThriveOn has changed its name to GuideSpark, reflecting increasing market applications for its online training beyond its initial financial wellness focus.
GuideSpark echoes the company’s roots in facilitating improved employee financial health and workplace benefits communications. Beyond these core opportunities, GuideSpark enables cost effective Web 2.0 training for many customized applications within corporations and organizations.
Leveraging the latest ideas, trends and technologies, GuideSpark provides a modern online destination for workforce learning and development. Moving away from static Web pages, GuideSpark delivers engaging multimedia content and aims to facilitate interaction, information sharing and collaboration.
“The innovation that has occurred on the consumer Web has fundamentally changed the way employees learn today. GuideSpark was founded to provide organizations with a modern approach that speaks to the shrinking attention spans and increasingly distributed nature of today’s workforce,” said Keith Kitani, founder and chief executive officer.
GuideSpark, formerly ThriveOn, delivers Web-based software for educating employees on important topics like employee benefits and open enrollment, financial wellness, sales training, continuing education and others. By leveraging the latest Web technologies and trends, GuideSpark delivers cost-effective, multimedia education and tools designed for today’s workforce. GuideSpark’s customized training offerings improve company performance by managing benefits costs while reducing employee turnover, productivity drains and financial stress; www.guidespark.com.
Contact:
Gail DeLano
Fisher Vista/HRmarketer
(831) 685-9700
gdelano@fishervista.com
Joseph A. Larocque
GuideSpark, Inc.
(650) 469-1317
jlarocque@guidespark.com
